R. Michael Brown: Marketing & PR Consultant – All Media
Whether you need a full communication strategy or a simple word-jammer to crank out great copy, hire Mike to make it happen. He has over 30 years experience creating content in all media and he can do it for you.
Articles, webcopy, news releases, email newsletters, advertising, content marketing, social media, books, video, speeches, PowerPoint presentations, and more!
PUBLISHERS | BROADCASTERS – WRITER/PRODUCER
– Discovery Channel USA & Worldwide
– Miami Herald
– Orlando Sentinel
– Sarasota Herald-Tribune
– Palm Beach Post
– Florida Times-Union (Jacksonville)
– Bogota Daily (Colombia)
– Daily Mail (London)
– Trinidad Express Newspaper
– CCN TV6 Trinidad
– Cayman 27 TV
– Popular Computing
– PC Magazine
– Many others including Trade Magazines
– Guide to Multimedia (Author – IBM Press)
– Pascal Programming Fundamentals (Author – IBM Press)
– C++ Programming Language (Editor – IBM Press)
– The Apple Computer Cash Register (Author – Computerland Press)
– Town of Palm Beach Civic Association
– Juvenile Diabetes Research Foundation
– US Olympics
– Pulte Homes & DiVosta Homes
– Town Center at Boca Raton
– SunFest Jazz Festival
– Abacoa Town Center
– Minto Communities
– The French Wine Merchant
– Health Made Easy
– Bertram Yacht
– World Wildlife Fund
– Much More…
The magazine covers all aspects of marketing, PR, content marketing, brand journalism and more. Sources are the best the web has to offer. We do the research to aggregate the top news and best-practices that you can take action on right away.
The target audience includes business leaders, marketing, communication and PR pros, content marketers, and brand journalists.
Send us news and best practice tips to MikeBrown@BrownLtd.com We’ll add it to the editorial calendar and post the best!
Businesses are struggling to hold onto the one-to-many, mass media model of communicating with customers and audiences.
They need to let it go.
Gone is the time when you could rely solely on your business doing a simple advertising and PR mix, based on placing ads, sending press releases, and working with reporters to get your message out [outbound marketing]. It used to be that customers would find your information in traditional media and then make purchase decisions based on your ads, your media stories, and your sales person’s recommendations.
They might have even checked out your website. Customers want more information than that now. They want to feel safe in their decisions. They want recommendations from other customers. And they want it instantly.
A dramatic shift toward one-to-one communication is happening. The net makes it possible. Now it’s digital first with inbound marketing. Businesses must be in the publishing business to survive.