Category Archives: Social Media

Gartner Predicts 2019: In Search of Balance in Marketing – Smarter With Gartner

Balance in marketing calls for CMOs to effectively manage competing demands amidst changes to CX, analytics, Amazon’s expanding influence and more.
— Read on www.gartner.com/smarterwithgartner/gartner-predicts-2019-in-search-of-balance-in-marketing/

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10 Smart Hotel Marketing Strategies to Increase Bookings | WordStream

The biggest challenge in hotel marketing is competition. How do you stand out from the sea of other hotels, not to mention options like Airbnb? We’ve got you covered with ten simple and effective hotel marketing and advertising strategies.
— Read on www.wordstream.com/blog/ws/2018/09/07/hotel-marketing

Video News Taking Over Social Media

At the Palm Beach Civic Association, where I’m the Communications Director, I started writing and producing a weekly news broadcast about the Town of Palm Beach.

Because of social media, it has become wildly successful.  We’re getting over 12,000 views a week.  That’s right, an island town with only 7,300 physical addresses and 5,800 registered voters, is getting more views than the population of the town.  Here’s a sample:

This Week in Palm Beach | 6-15-2018 Edition from Palm Beach Civic Association on Vimeo.

You can see all the weekly news broadcasts by clicking the link below:

Civic Association This Week in Palm Beach

Courting an Amazing New Client

Wild Florida Orchid 0001Looking forward to a major announcement in a few weeks concerning a new client.

The work involves launching them as a new multimedia broadcaster and publisher, and positioning them as the authority in their field.

The photo is a hint.

I’m so excited about the topic, the folks I’ll be working with, and the future success they will have – I’m ready to explode!

Stay tuned….

 

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